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Stand Out With Direct Mail

Direct Mail is very much an underrated yet super effective marketing strategy. Want to stand out from predictable email only megablast waste of time campaigns?… give Direct Mail a go! For more information please contact us via our website or the main social media channels.

We are a well connected small team producing big results. since 1995 we have been delivering outstanding Design, Print and Web project solutions - contact us today.

www.productdesignstudio.com

THE SOUND OF TASTE - FEEL FLAVOUR 

Can a printed poster communicate on a different level other than visual? How can technology transform the humble print process into something that can be heard and also felt?

Watch this video to get an idea of what is possible in the brave new world of interactivity and how this can transform art and marketing - hope this inspires you.

Please be sure to contact us if you need to know more or have great insights to share. Connect with us: [f]  [in]

WE SPECIALISE IN DESIGN, PRINT AND WEB SOLUTIONS. EMAIL US TODAY! WE CAN HELP YOU WITH THE RIGHT STRATEGY AND ACCESS TO THE BEST PROJECT TEAM.

www.productdesignstudio.com

RETRO GEEK ADVERTS - 

Check out the graphic design, marketing and branding on these early “tech product” adverts from an era when the  the mobile phone did not exist - hope this inspires you.

Please be sure to contact us if you need to know more or have great insights to share. Connect with us: [f]  [in]

WE SPECIALISE IN DESIGN, PRINT AND WEB SOLUTIONS. EMAIL US TODAY! WE CAN HELP YOU WITH THE RIGHT STRATEGY AND ACCESS TO THE BEST PROJECT TEAM.

www.productdesignstudio.com

The 5 F’s of Presentation Design Functionality

Great presentations demand functional design. Without it, your design exists without purpose and without meaning. What exactly is functional design, though? It’s two-fold: It’s a presentation design approach with a clear purpose to obtain a specific result.

In order to make sure that you are using functional design in your presentation, please refer to what I like to call the 5 F’s of Design Functionality:

FOR – What is the presentation being used FOR?

Before you open up Adobe Creative Suite or take a stab at PowerPoint, you need to have absolute clarity about the purpose of your presentation. So ask yourself:

  1. What is the topic?
  2. What are your main takeaways?
  3. How do you want your message to be remembered?

FORMAT – Which FORMAT?

In our digital age, format is king. For instance, a presentation in Keynote doesn’t quite look the same in PowerPoint. That deck you loved on your colleague’s iPad may not look the same here on SlideShare. Your boss’ presentation on the HDTV monitor won’t look quite the same on that client’s projector. Format should never be decided at the last minute since format will dictate your design.

FANS – Who are the FANS?

The big question here is: Who is your audience? Young or old? Men or women? Corporate or trendy? Your design needs to be dictated and guided by their needs and interests. If you know your audience, you will know the right design approach.

FIT – Do all of the elements FIT?

We’ve spent quite some time on presentation design concepts like typographywhite space and photography. All of them have a distinct purpose and fit. Choose wisely and make sure they have a function, too — i.e. they serve your message and/or means of conveying your message.

FLUB – Will it FLUB?

All the time you invest building and designing a great presentation is worthless if you don’t take the extra few minutes to ensure you have no technical errors. Have a back-up plan and be sure to test everything more than once.

Remember, a great presentation requires functional design. Make sure you can answer all 5 of these areas with confidence before you even think about opening up that design program.

READ MORE: How to Make a Presentation Stick

Please be sure to contact us if you need to know more or have great insights to share. Connect with us: [f]  [in]

WE SPECIALISE IN DESIGN, PRINT AND WEB SOLUTIONS. EMAIL US TODAY! WE CAN HELP YOU WITH THE RIGHT STRATEGY AND ACCESS TO THE BEST PROJECT TEAM.

www.productdesignstudio.com

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